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Pegasystems PEGACPDC25V1 Dumps

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Total 111 questions

Certified Pega Decisioning Consultant 25 Questions and Answers

Question 1

A financial institution has created a new policy that states the company will not send more than 500 emails per day. Which option allows you to implement the requirement?

Options:

A.

Suppression rules

B.

Outbound channel limits

C.

Applicability rules

D.

Volume constraints

Question 2

MyCo, a mobile company, uses Pega Customer Decision Hub™ to display offers to customers on its website. The company wants to present more relevant offers to customers based on customer behavior. The following diagram is the action hierarchy in the Next-Best-Action Designer.

The company wants to present offers from both the groups and arbitrate across the two groups to select the best offer based on customer behavior.

The company wants to present offers from both the groups and arbitrate across the two groups to select the best offer based on customer behavior.

As a decisioning architect, what do you configure to select the best offer from both groups based on customer behavior?

Options:

A.

Enable a business value in the prioritization formula.

B.

Create an adaptive model rule at the Issue-level.

C.

Ensure that the propensity is enabled in Arbitration tab.

D.

Create a prioritization decision strategy at the Group-level.

Question 3

You are the decisioning architect on an Al-powered one-to-one customer engagement implementation project. You are asked to design the next-best-action prioritization expression that balances the customer needs with the business objectives.

What factor do you consider in the prioritization expression?

Options:

A.

Predicted customer behavior

B.

Offer eligibility

C.

Customer contact policy

D.

Offer relevancy

Question 4

A volume constraint uses the Return any action that does not exceed

constraint mode. The following tables show the configuration of the volume constraints and the list of customers in the outbound segment:

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The outbound run selects customers in the following order to apply the volume constraints: CUST-01, CUST-02, CUST-03, and CUST-05.

Based on the configuration of the volume constraints for each channel, which offer does CUST-05 receive?

Options:

A.

None

B.

Silver card and Diamond card

C.

Diamond card

D.

Silver card

Question 5

U+- Bank has recently implemented Pega Customer Decision Hub™. As a first step, the bank went live with the contact center to improve customer engagement. Now, U+ Bank wants to extend its customer engagement through the web channel. As a decisioning architect, you have created the new set of actions, the corresponding treatments, enabled the web channel, and defined a new real-time container trigger in the Next-Best-Action Designer

What else do you configure for the new treatments to be present in the next-best-action recommendations?

Options:

A.

Change the generated decision strategy.

B.

Create a channel strategy specifically for web.

C.

No need to do anything. The strategy is auto-generated.

D.

Modify the Next-Best-Action Framework strategy to cater to the new web channel.

Question 6

A declsioning architect wants to use the customer properties Gender and MonthlyAverageUsage in a Data Join component. Which decision component is required to enable access to these properties?

Options:

A.

Data Import.

B.

Set Property.

C.

Proposition Data.

D.

None, properties are always available.

Question 7

The U+ Bank marketing department wants to leverage the next-best-action capability of Pega Customer Decision Hub™ on its website to promote new offers to each customer.

Place the events in the sequential order.

Options:

Question 8

U+ Bank wants to use Pega Customer Decision Hub™ to display a credit card offer, the Standard Card, to every customer who logs in to the bank website. What three of the following artifacts are mandatory to implement this requirement7 (Choose Three)

Options:

A.

Customer engagement policies.

B.

An action and the associated web treatment.

C.

Real-time containers.

D.

Customer contact policies.

E.

A business structure.

Question 9

U+- Bank uses Next-Best-Action Designer to configure engagement policies for different customer segments. A business user wants to create reusable policy conditions that can apply across multiple actions and campaigns. The user must understand when the save-to-library feature is available.

When is the save-to-library option unavailable for engagement policy conditions?

Options:

A.

When the business user configures the conditions with arbitration parameters.

B.

When the business user applies conditions to group-level policies.

C.

When the business user configures the conditions with strategy rules or parameterized When conditions.

D.

When the business user configures the conditions at the action level.

Question 10

U+ Bank's marketing department currently promotes various home loan offers to qualified customers. Now, the bank does not want to show offers on a customer's account page if the customer has already received three home loan offers in the last two weeks.

What do you need to define to implement the business requirement?

Options:

A.

Applicability rules

B.

Customer contact limits

C.

Suppression policy

D.

Volume constraints

Question 11

MyCo, a telecom company, wants to use Pega Customer Decision Hub™ to send the MyFone Pro offer through email to qualified customers. In preparation, the marketing team created an action, a treatment, and an action flow. As a decisioning architect, you verify the settings in the Channel tab of Next-Best-Action Designer to enable email communication.

To implement this requirement, the completion of which two tasks do you verify in the Channel tab of Next-Best-Action Designer? (Choose Two)

Options:

A.

Enable the email channel.

B.

Configure the starting population to run an outbound schedule.

C.

Map a real-time container to a business structure level.

D.

Add contact policy rules.

Question 12

As a Customer Service Representative, you present an offer to a customer who called to learn more about a new product. The customer rejects the offer. What is the next step that Pega Customer Decision Hub takes?

Options:

A.

Stops presenting offers to the customer

B.

Adds the customer to the potential churn list

C.

Reevaluates the Next-Best-Action

D.

Sends a detailed email about the offer

Question 13

U+ Bank decides to introduce a credit cards group by leveraging the Next-Best-Action capability of Pega Customer Decision Hub™. The bank wants to present the credit card offers through inbound and outbound channels based on the following criteria:

1. Customers must be above the age of 18 to qualify for credit card offers.

2. The site offers credit cards only if customers do not explicitly opt-out of any direct marketing for credit cards.

3. The Platinum Card, one of the credit card offers, is suitable for customers with debt-to-income ratio < 45.

As a decisioning architect, how do you implement this requirement? In the Answer Area, select the correct engagement policy for each criterion.

Options:

Question 14

U+ Bank's marketing department wants to use the always-on outbound approach to send promotional emails about credit card offers to qualified customers. As a part of this promotion, the bank wantsto identify the starting population by defining a few high-level criteria ina segment.

For each condition below, select which two conditions should be defined in Segment and which three conditions should be defined in Engagement policy as best practice

as

Options:

Question 15

U+ Bank implemented a customer journey for Its customers. The journey consists of five stages. The bank observes that as customers progress through the journey, one customer entered the third stage of the Journey, and then received an offer that is not included in any journey.

Which statement explains the cause of this behavior?

Options:

A.

The customer always receives the most relevant action, even if an action is not a part of any journey.

B.

The bank implemented upweighting for the third stage.

C.

The customer was not eligible for the last stage of the journey and the system presented an offer outside the journey.

D.

The customer can be Involved in only one active journey at a given moment.

Question 16

U+ Bank, a retail bank, introduced a new mortgage refinance offer in the eastern region of the country. They want to advertise this offer on their website by using a banner, targeting the customers who live in that area.

What do you configure in Next-Best-Action Designer to implement this requirement?

Options:

A.

An audience

B.

A customer segment

C.

Applicability rules

D.

A prioritization formula

Question 17

U+ Bank's marketing department wants to use the always-on outbound approach to send promotional emails about credit card offers to qualified customers. As a part of this promotion, the bank wants to identify the starting population by defining a few high-level criteria in a segment.

For each condition below, select which two conditions should be defined in Segment and which three conditions should be defined in Engagement policy as best practice.

as

Options:

Question 18

MyCo, a telecom company, developed a new data plan group to suit the needs of its customers. The following table lists the three data plan actions and the criteria that customers must satisfy to qualify for the offer:

as

Options:

Question 19

MyCo, a telecom company, recently introduced a new mobile handset offer, MyFone 14 Pro, for its premium customers. As the bank has financial targets to meet, the business decides to boost the MyFone 14 Pro offer.

As a decisioning architect, how can you ensure that the MyFone 14 Pro offer is prioritized over other offers?

Options:

A.

Increase the business weight of the MyFone 14 Pro offer.

B.

Increase the starting propensity of the MyFone 14 Pro offer.

C.

Increase the context weight of the MyFone 14 Pro offer.

D.

Increase the business value of the MyFone 14 Pro offer.

Question 20

A mortgage company defines a new suppression policy to limit promotional emails for home loan offers. The policy is complete, but it must be applied to all to home loan actions. The implementation team must associate this policy with the appropriate business structure.

Where should the team associate the contact policy to apply it to home loan promotions?

Options:

A.

The Engagement policy tab to apply the policy to home loan action group.

B.

The Contact policy configuration to update outcome tracking preferences only.

C.

The Constraints tab to edit customer contact limits for email channels.

D.

The Designer settings to modify global suppression rules for home loan action group.

Question 21

In a decision strategy, to use a customer property in an expression, you

Options:

A.

define the property as a strategy property

B.

define Customer page in Pages & Classes

C.

use the property as defined without any prefix

D.

prefix the property with the keyword Customer

Question 22

MyCo,a telecom company, recently introduced a new mobile handset offer, MyFone 14 Pro, for its premium customers. As the bank has financial targets to meet, the business decides to boost the MyFone 14 Pro offer.

As a decisioning architect, how can you ensure that the MyFonel4 Pro offer is prioritized over other offers7

Options:

A.

Increase the business weight of the MyFone 14 Pro offer.

B.

Increase the business value of the MyFone 14 Pro offer.

C.

Increase the context weight of the MyFone 14 Pro offer.

D.

Increase the starting propensity of the MyFone 14 Pro offer.

Question 23

U+ Bank, a retail bank, has recently implemented Pega Customer Decision Hub. The bank currently uses an external tool to design email content and a third-party email service provider to send emails to its customers.

As a decisioning architect, how do you recommend the bank implements this requirement?

Options:

A.

Create an external email treatment and use Customer Decision Hub to design the email.

B.

Create an Internal email treatment and use Customer Decision Hub to design the email.

C.

Create an internal email treatment and import the email content HTML.

D.

Create an external email treatment and use an external tool to design the email.

Question 24

The U+ Bank marketing department wants to leverage the next-best-action capability of Pega Customer Decision Hub™ on Its website to promote new offers to each customer.

Place the events in the sequential order.

as

Options:

Question 25

U+ Bank wants to use Pega Customer Decision Hub"* to display a credit card offer, the Standard Card, to every customer who logs in to the bank website.

What three of the following artifacts are mandatory to implement this requirement? (Choose Three)

Options:

A.

An action and the associated web treatment.

B.

Real-time containers.

C.

A business structure.

D.

Customer contact policies.

E.

Customer engagement policies.

Question 26

U+ Bank, a retail bank, has recently implemented a project in which qualified customers see mortgage offers when they log in to the web self-service portal.

Currently, only the customers who satisfy the following engagement policy conditions receive the Fifteen-year fixed-rate mortgage offer:

The bank decides to make two changes:

1. Update the suitability condition for the Fifteen-year fixed-rate mortgage offer.

2. Introduce a new offer , Twenty-year fixed-rate mortgage.

The following table shows the new engagement policy conditions for both mortgage offers:

as

What is the best practice to fulfill this change management requirement in the Business Operations Environment?

Options:

A.

Create a single change request in the 1:1 Operations Manager portal.

B.

Create a single change request in the Pega Customer Decision Hub portal.

C.

Create two change requests in the 1:1 Operations Manager portal.

D.

Create two change requests: one in the Pega Customer Decision Hub portal and the other in the 1:1 Operations Manager portal.

Question 27

The development team at U+Bank wants to create multiple test personas for their new engagement strategy quickly. A team member suggests using Pega GenAI features instead of creating a manual persona to improve efficiency and speed up the testing process.

Which advantage does Pega GenAI provide when creating personas compared to manual creation?

Options:

A.

Pega GenAI creates personas that do not require validation or review after generation.

B.

Pega GenAI allows describing persona traits by using natural language to speed up creation.

C.

Pega GenAI removes the need to configure channel context during persona testing.

D.

Pega GenAI automatically builds engagement policies for every persona it creates.

Question 28

U+ Bank wants to send promotional emails related to credit card offers to their qualified customers. The business intends to use the same action flow template with the desired flow pattern for all the credit card actions.

What do you configure to implement this requirement?

Options:

A.

File template

B.

Dynamic template

C.

Output template

D.

Email treatment

Question 29

U+ Bank, a retail bank, is currently presenting a cashback offer on its website.

Currently, only the customers who satisfy the following engagement policy conditions receive the cashback offer:

While continuing cross-selling on the web, the bank now wants to present the cashback offer through a new channel, SMS. The bank also wants to update the suitability condition by lowering the threshold of the debt-to-income ratio from 48 to 45.

As a business user, what are the two tasks that you define to update the cashback offer? (Choose Two)

Options:

A.

Add a new treatment.

B.

Edit an existing treatment.

C.

Edit the engagement policy.

D.

Edit the action details.

E.

Remove existing treatment.

Question 30

U+ Bank, a retail bank, is facing an unforeseen technical issue with its customer care system. As a result, the bank wants to share the new temporary contact details with all customers over an SMS. All customers must receive this communication regardless of the engagement policy conditions and constraints.

Which type of communication do you configure to implement this requirement?

Options:

A.

One-time action

B.

Transactional action

C.

Promotional action

D.

Mandatory action

Question 31

U+ Bank wants to use Pega Customer Decision Hub™ to show the Reward Card offer on its website to the qualified customers. In preparation, the action, the treatment, and the real-time container are already created. As a decisioning architect, you need to verify the configurations in the Channel tab of the Next-Best-Action Designer to enable the website to communicate with Pega Customer Decision Hub.

To achieve this requirement, which two tasks do you ensure are complete in the Channel tab of the Next-Best-Action Designer? (Choose Two)

Options:

A.

Define the starting population.

B.

Enable a web channel.

C.

Map the real-time container to a business structure level.

D.

Add contact policy rules.

Question 32

as

U+ Bank wants to offer credit cards only to low-risk customers. The customers are divided into various risk segments from Good to Very Poor. The risk segmentation rules that the business provides use the Average Balance and the customer Credit Score.

As a decisioning architect, you decide to use a decision table and a decision strategy to accomplish this requirement in Pega Customer Decision Hub™.

Using the decision table, which label is returned for a customer with a credit score of 240 and an average balance 35000?

Options:

A.

Very Poor

B.

Good

C.

Fair

D.

Poor

Question 33

In the Impact Analyzer tool, what does It mean when the overall health Indicator of the next best action has a red highlight?

Options:

A.

The tool is not functioning properly.

B.

The experiment has insufficient data.

C.

The next best action needs further optimization.

D.

The next best action Is performing exceptionally well.

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Total 111 questions