Salesforce Certified Platform Strategy Designer Questions and Answers
In listening to its customer and influencers Cloud Kicks (CK) identifies a design opportunity to create a more sustainable sneaker. Which additional topics should CK consider before framing the design challenge as a How Might We question?
A design team is working on the challenge: ' How might we provide tools to enable customers to resolve service issues by themselves rather than escalating to human representatives? ' Which bot metrics should the strategy designer suggest to assess the impact of their work?
A strategy designer leads a new UX project and needs to align with stakeholders who have varying degrees of interest and influence on the project. The designer wants to understand each stakeholder ' s potential negative and positive impacts on the project. Which tactic should be used?
A strategy designer at Cloud Kicks leads a development team whose stakeholders are notorious for misunderstanding and undervaluing research-driven UX design. Which approach should the designer propose to increase the desire for research-driven decisions?
In an effort to increase revenue, the Cloud Kicks design team proposes creating a new ecommerce tool where customers can easily search for products and access a bot that makes personalized recommendations. The team knows the cost to implement this new experience is significant. Which tool should the team use to justify the strategy?
The brand team has spotted some customers sharing their personalized Cloud Kicks footwear on social networks. The strategy designer wants to invite these customers to a co-creation workshop for a new loyalty program being developed. What is a direct outcome of co-creating with customers?
Cloud Kicks (CK) is a company of operational excellence. However, CK has a hard time bringing innovative ideas to market, because investing in unproven tactics seems risky to its leaders who are used to making decisions based on metrics. Which approach should a strategy designer take when presenting a new product vision to this group?
A financial technology company develops an app for wealth management firms and receives initial success upon launch. Which metric should be used to measure the longevity of the product and long- term growth potential?
Executive stakeholders have a variety of projects they want to bring to the market across multiple priorities. What is the most effective way a strategy designer could influence the stakeholders?
Cloud Kicks (CK) wants to drive more business, brand loyalty, and product awareness at its retail partner stores. CK would like to have the ability to effectively run promotions and optimize in-store visits. Which Salesforce product should be recommended for this business need?
A project team at Cloud Kicks framed this design challenge: " How might we help our customers amidst supply chain interruptions? " What information is missing that belongs in all well-written challenge statements?
A strategy designer creates a bridge from the project vision to product development through prioritization. Which factor should be considered to minimize cost and maximize value?
A cross-disciplinary team at Cloud Kicks has to synthesize top customer quotes and insights from research and turn them into design opportunities. Which question should the team use to prioritize insights?
Cloud Kicks has a complex manufacturing process that allows several factories to contribute to the production of a custom footwear order. The design team is asked to make a new, more efficient process to reduce the time between order placement and delivery to customers. Which approach should the team use?
A large professional services organization is starting to re-design its intranet platform. In the early stages of the project, the strategy designer plans on bringing a low-fidelity prototype to a co-creation session. What should the designer aim to achieve with the prototype?
Cloud Kicks (CK) is creating a loyalty program to deepen the engagement of its customers. CK has arrived at a concept that meets its brief, but the developer remains skeptical. Which approach should the strategy designer take to get the developer ' s support?
A strategy designer at Cloud Kicks is working on a strategic vision for a new movement tracking app that integrates with their footwear. Which approach should validate the market for this concept?
The strategy designer is creating a new loyalty program for Cloud Kicks and wants to map the key people who may influence or be impacted by the program. Which mapping process should the designer use to achieve this goal?
As part of Cloud Kicks ' new self-service strategy, researchers want to collect personally identifiable information to share in an aggregate format. Which considerations should a strategy designer share?
A strategy designer is hired to help service agents pool their shared knowledge, see the bigger picture, and understand what may be causing poor and disjointed support experiences, and where other pain points and opportunities may lie. Which method of co-design workshop should be used?
Cloud Kicks has identified the following challenge statement regarding an opportunity for customer service transformation: How might we improve our automated online chat experience to be a preferred channel for our customers to seek information and self-service tools? Which metric should define a successful transformation outcome?
During the ideation stage, a Cloud Kicks team developed a low fidelity prototype to help the company hone its strategy. Which question should the strategy designer focus on next to ensure success?
A start up company that develops machine learning based tools which track the performance of carbon offsets wants to reinforce the positive perception of the validity of its data. The company starts by developing a need statement and a challenge statement. What is the commonality between the two statements?
A strategy designer is working on an app for the financial industry and gets the sense that stakeholders don ' t share a common understanding of customer pain points. What should the strategy designer create to align stakeholders on the most important customer issues?
A strategy designer at Cloud Kicks is working on a strategic vision for a new movement tracking app that integrates with their footwear. Which approach should validate the market for this concept?
A Salesforce Architect is asked to engage and help facilitate a journey mapping workshop with a strategy designer. The architect is unsure how it will help in the creation of deliverables they are required to produce. What value should the architect get by engaging in this workshop?
Cloud Kicks (CK) has noticed that users struggle to find the information they are looking for via the company ' s website navigation menu. CK ' s strategy designer asks the design team to revise the menu by co-designing it with end users. Which technique should be used to do this?
A strategy designer is working with a team to assess and prioritize potential opportunities for an upcoming product release using the Design Thinking methodology. Which next step should the designer recommend to assist with prioritization?
The brand team has spotted some customers sharing their personalized Cloud Kicks footwear on social networks. The strategy designer wants to invite these customers to a co-creation workshop for a new loyalty program being developed. What is a direct outcome of co-creating with customers?
Cloud Kicks is excited about a new customer self-service initiative. Within the stakeholder team, a support manager has shared features they want to recreate from their previous system; a product manager wants to implement new features that were not available in their previous system. There is a concern that conflicting demands may lead to organizational paralysis on the project. What should the strategy designer recommend to stakeholders to remediate risks?
Cloud Kicks ' sales representatives are complaining that some Lightning web components developed as part of the partner onboarding process are slow to load and often unresponsive. What would be the best recommendation to the team to identify the challenges and remediate the issue?
Cloud Kicks is excited about a new customer self service initiative. Within the stakeholder team, a support manager has shared features they want to recreate from their previous system; a product manager wants to implement new features that were not available in their previous system. There is a concern that conflicting demands may lead to organizational paralysis on the project. What should the strategy designer recommend to stakeholders to remediate risks?
A cross-disciplinary team is starting a new design initiative for Cloud Kicks, and the strategy designer is leading the effort. What is one way to increase the team ' s psychological safety to encourage productive collaboration?
At a 15-person stakeholder workshop, the Cloud Kicks ' design team shared three strategic opportunities and discussed the insights that led to them. They were well-received, and the leaders looked pleased. The design team then led a brainstorm on each opportunity. What is the reason the strategy designer should recommend dot voting at this point?
Cloud Kicks feels confident about its vision for a new loyalty program and has received approval from leadership to begin development. What is needed from the strategy designer to inform a roadmap from MVP to mature offering?
Cloud Kicks ' sales team is reporting an increased rate of churn. The support team is frequently bombarded with customer requests for a less complicated user experience. The development team sees the inherent risk in changing a mature product. What should a strategy designer recommend to help create alignment between these teams?
A strategy designer is presenting the results of a design sprint including sketches of new concepts for an upcoming release. Several business stakeholders were not aligned on the priorities driving the design sprint outcomes and spent the meeting arguing about new directions in which they would like to take the product. What should the strategy designer do to gain alignment?
At a 15-person stakeholder workshop, the Cloud Kicks ' design team shared three strategic opportunities and discussed the insights that led to them. They were well-received, and the leaders looked pleased. The design team then led a brainstorm on each opportunity. What is the reason the strategy designer should recommend dot voting at this point?
A Cloud Kicks (CK) strategy designer is leading a project to create a new customer experience with digital and environmental touchpoints. The stakeholders want to understand how the designer is proposing CK will deliver the experience. Which tool should they use to explore the collaboration, structure, and processes that will be required?
Cloud Kicks ' customers have publicly challenged the company to use its market leading position as an ethical force for good in social change. What is one way the company can embed ethical use principles into its day-to-day work?
A project team led by a strategy designer has just facilitated 3 weeks of user research. What should they do to identify key insights?
A project team at Cloud Kicks is under pressure to solve customer supply chain issues across multiple locations. The strategy designer proposes they do some analogous research. What should the team look to study?
A strategy designer at Cloud Kicks leads a development team whose stakeholders are notorious for misunderstanding and undervaluing research-driven UX design. Which approach should the designer propose to increase the desire for research-driven decisions?
A strategy designer is presenting the results of a design sprint including sketches of new concepts for an upcoming release. Several business stakeholders were not aligned on the priorities driving the design sprint outcomes and spent the meeting arguing about new directions in which they would like to take the product. What should the strategy designer do to gain alignment?
A strategy designer is facilitating a prioritization workshop, and there are strong differing opinions about the right solutions to the challenge. What should the designer do?
Cloud Kicks (CK) wants to prototype and test the value proposition for a potential new business venture. When gathering customer feedback on the prototype, which question should CK seek answers to when determining if the business model is viable?
A strategy designer is working on a project with budget constraints. Many of the variables and decisions are unclear in the early stages of design. What should be their approach in terms of bringing skills and talent?
During requirements discovery for a new mobile app for Cloud Kicks, different business units are proposing conflicting requirements for some of the key use cases. Which methodology should be used to resolve conflicts and promote consensus?
Executive stakeholders have a variety of projects they want to bring to the market across multiple priorities. What is the most effective way a strategy designer could influence the stakeholders?
Cloud Kicks (CK) is going through a digital transformation exercise around its customer support capabilities. CK ' s strategy designer suggests to include Omni-Channel as a part of the company ' s transformation discovery. Which channel is included in Salesforce Omni-Channel capabilities?
Cloud Kicks is launching a new online store and wants to ensure the team follows an ethical decision-making process and that the delivered product does not accrue ethical debt. Which methodology should be suggested?
A financial technology company develops an app for wealth management firms and receives initial success upon launch. Which metric should be used to measure the longevity of the product and long-term growth potential?